World No Tobacco Day 2022 - “Tobacco Endgame: Zero Hazard・Smoke-free Generation”
Hong Kong Council on Smoking and Health (COSH) has launched a publicity programme with the theme of “Tobacco Endgame: Zero Hazard.Smoke-free Generation” in 2022 to echo the World No Tobacco Day on 31 May and World Health Organization’s appeal to draw global attention to the preventable death and disease it causes. A series of themed activities were arranged to raise public awareness about hazards of smoking and how staying active with exercise contributes to a smoke-free lifestyle, in order to create a smoke-free social environment and step forward to achieve the Tobacco Endgame goal.

Kick-off Event
COSH, in collaboration with Radio Television Hong Kong organized a kick-off event on 24 May 2022. Officiating guests included Prof Sophia CHAN (Secretary for Food and Health), Dr Ronald LAM (Director of Health), Mr Vincent LEE (Assistant Director, Radio & Corporate Programming), Ms Ivory HO (Head of Chinese Programme Service, Radio Television Hong Kong), Dr LAM Ching-choi (Chairman of Elderly Commission), Prof LAM Tai-hing (Emeritus Professor of The University of Hong Kong; Honorary Clinical Professor of School of Public Health of HKU), Mr Henry TONG (COSH Chairman) and Dr Johnnie CHAN (COSH Vice-chairman), Mr Richard TSANG (COSH Education & Publicity Committee Chairman) and Ms Vienna LAI (COSH Executive Director). Smoke-free Ambassador, “Wise Mike” also came to meet the public at the event.


Panelist discussion session was specially arranged in the event. Prof Sophia CHAN, Dr LAM Ching-choi and Prof LAM Tai-hing together with Mr Henry TONG were invited to share views on “How to achieve Tobacco Endgame in Hong Kong and the encountering challenges”. Former Hong Kong cyclist Mr HUNG Chung Yam and Singers Mr Jay FUNG, Ms Jocelyn CHAN as well as Ms Cloud WAN joined the event and disseminated smoke-free messages through games and sharing. Mr HUNG Chung Yam and Mr Jay FUNG even took the challenge to share the physical and mental benefits of exercises while doing rope-skipping. They encouraged public to exercise more for a healthy life.


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Smoke-free Sportswear Day
Over 190 companies, organizations, non-profit organizations, hospitals and schools motivated the stakeholders and public to participate and supported the event by wearing sportswear and doing exercise on 31 May, with an aim to encourage all the employees/members/teachers and students/stakeholders/families to extend the Programme and promote smoke-free messages as to create a smoke-free Hong Kong in joint hands. In addition, some supporting organizations promoted the Programme via website, social media and Intranet for the smoke-free souvenir’s distribution and poster display.


From 24 May to 30 June 2022, the top five supporting organizations and schools respectively with the highest number of participants to echo the “Smoke-free Sportswear Day” were awarded the “The Most Active Participation Award—Organization” and “The Most Active Participation Award—School”. “The Most Energetic Supporting Organization” and “The Most Creative Supporting Organization” were also introduced in recognizing the generous support of energetic and creative supporting organizations/schools in promoting the Programme and fostering stakeholders to live out healthy lifestyle through exercise, encouraging more smokers to quit.
The awardees of “The Most Active Participation Award” are (in alphabetical order):
- Buddhist Chi King Primary School
- CITIC Telecom International CPC Limited
- DHL Global Forwarding (Hong Kong) Limited
- Ho Ngai College (Sponsored by Sik Sik Yuen)
- Kowloon Bay St John The Baptist Catholic Primary School
- Savills Property Management Limited
- SKH St James' Primary School
- Tung Wah Eastern Hospital
- United Christian Nethersole Community Health Service
- Urban Group
- Women Service Association
- Yan Chai Hospital Wong Wha San Secondary School
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The awardees of “The Most Energetic Supporting Organization” are (in alphabetical order):
- Guideposts Kindergarten (Tuen Mun Branch)
- Hong Kong Central and Western District Women Association
- Tung Wah Eastern Hospital
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The awardees of “The Most Creative Supporting Organization” are (in alphabetical order):
- Buddhist Chi King Primary School
- China Resources Property Limited
- CUHKFAA Thomas Cheung Kindergarten
- The Nethersole School of Nursing, Faculty of Medicine, The Chinese University of Hong Kong
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For the full list, please refer to (In alphabetical order):
https://exercise.smokefree.hk/pdf/WNTD2022_List_of_Supporting_Organizations_EN.pdf
Roadshow Promotions
Roadshow promotions were held across the territory to promote the “Tobacco Endgame: Zero Hazard‧Smoke-free Generation” Publicity Programme in June 2022. Smoke-free missions were involved for interaction with the public and free promotional collaterals were distributed so as to promote healthy lifestyle to the public and motivate smokers to quit smoking by doing exercise.
Date |
Location |
11 June 2022 (Saturday) |
Pavement outside KOLOUR Yuen Long (previous name: Citimall) |
Pavement outside Citywalk, Tsuen Wan |
|
12 June 2022 (Sunday) |
Public pavement outside Mongkok MTR Station Exit D1, Mong Kok |
Public pavement outside Tsim Sha Tsui MTR Station Exit C2, Tsim Sha Tsui |
|
18 June 2022 (Saturday) |
The pavement of Kwun Tong Road (near APM Millennium City 5), Kwun Tong |
Public pavement of Paterson Street Pedestrian Precinct, Causeway Bay |


WhatsApp/Signal Stickers
Smoke-free Ambassador, “Wise Mike” also launched a set of WhatsApp/Signal stickers. Public can download now and share with families and friends to promote a healthy lifestyle by doing exercise.

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